What is Google looking for on your site

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Still don't know if Google likes your site or not? Or maybe you know that you don't like it and you want to know what Google is looking for on your site. Well, Darkob answered these questions today and opened many other issues related to this issue. Related content It is the first and most important thing that you should pay attention to on your site. But what does this related content mean? Relevant content is related to the text that you put on your site, especially the keywords that are usually placed next to the name of your products or industry. We talked about the keyword in detail before, but here I will give a brief explanation to remind you. Keywords are the terms that people type in the search engine to find the product or service they want. You can research your chosen keywords and phrases in Keyword Planner and see how popular they are among people.


Once you have chosen your keywords, you must ensure that these keywords Germany Email List are used in the titles and paragraphs of your site. But at the same time, it should not look like spam or make the sentence meaningless. Users should be able to easily understand the meaning of sentences. Sitemap If you don't have a sitemap on your site, you should definitely put one so that Google can find your site easily. Sitemap is a document for search engines to crawl your site more easily. If your site is WordPress, you can use simple plugins like Google Sitemap Generator. Links and credits Google measures the credibility of websites to rank them. You can follow these steps to get more credibility: The first is to only link to reputable sites. Linking to unreliable sites makes Google trust you less. Another way to build trust is to have other reliable and high-traffic sites link to you.




Because Google trusts sites that have high traffic and when such a site links to you, it means that you are also trustworthy. Another way to increase credibility is to make sure that users have not blocked your site. Google identifies sites that are blocked by Google Chrome users and affects their ranking. This problem is unlikely to happen to famous sites. Usually, if a site has a virus or is hacked, users block it. Exit rate is another Google criteria. Google wants to make sure that its users get the information they need. If your site has a high bounce rate, Google assumes that users did not find the information they were looking for on your site. You can see how long users stay on your pages through Google Analytics. You can even see the size of your withdrawal rate. If you want to reduce the exit rate, you should work on conversion rate optimization (CRO) methods. Paying attention to the request for appropriate actions and choosing comprehensive titles for the content, so as to place the audience on the side of the conversation, are also suitable for the beginning.