It's not enough to follow the points to start
What are the substantial differences with writing? Certainly this last theme is less immediate, it doesn't involve in the same way. At least today, due to the spread of digital mediums and the mobile phone in particular. However, let's remember that storytelling management , the management of the brand from a narrative point of view, originates from paper narration. From books and newspapers. written storytelling example Example of written storytelling. Even from classic advertising if we want. They Laughed When I Sat Down at the Piano but When I Started to Play! is an example above all this sheet uses the narration technique to advertise piano courses. And everything is concentrated in the title .They smiled when I sat down at the piano, but when I started Best gps tracker service provider in Bangladesh playing… Best storytelling books There are many. One of the most interesting is the one that bears the name of Narrative Marketing. Using storytelling in contemporary marketing by Andrea Fontana , Joseph Sassoon and Ramon Soranzo. But I want to give you some more information Storytelling. The story factory . Storystorytelling by Serena Bedini . Guido Ferraro's Theory of Narration . Business storytelling by Andrea Fontana . How to do storytelling, the structure It's not easy to learn how to do storytelling and marketing without errors, without mistakes. Yet there are some points to respect .
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Do you know them? ABC Copywriting has created an infographic with the ingredients needed to create and tell a story. How to do storytelling Storytelling in graphic form.doing video or written storytelling. But this is a starting pointa collection of rules that allows you to organize your narrative activities for companies, brand awareness and personal branding. Communication of trust Do the people who listen to the story, who enjoy your storytelling, trust the narrator? Is there a good reputation? Do they know your brand ? This aspect is fundamental to guarantee the success of your storytelling action. Transmission of emotions Stories need a development that touches the emotions of those who listen or read, or see and watch.
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